Head of Marketing

  • Remote
  • Team Ireland

We’re hiring a hands-on, player-manager Head of Marketing to build our marketing function from the ground up.

This is a rare opportunity to shape the brand and market presence of Yomali and its five portfolio companies at a pivotal stage of growth. You’ll own the full marketing lifecycle — from storytelling and content to demand generation, sales collateral, and employer branding.

Your work will directly influence customer acquisition, M&A opportunities, and talent attraction.

This is not a “keep the lights on” role. You’ll have the autonomy to test bold ideas, build what doesn’t exist yet, and create a scalable marketing engine — while hiring and leading a small team as the function grows.

Responsibilities

  • Own end-to-end marketing strategy and execution

  • Build and lead a small marketing team (content, social, field marketing)

  • Partner closely with Sales, M&A, and Talent to align messaging and materials

  • Design and execute creative, data-driven campaigns

  • Track performance, report ROI, and continuously optimise

Who We’re Looking For

Experience

  • Proven track record of taking a company from low visibility to measurable growth

  • Experience in early-stage or scale-up environments (roughly 50–200 employees)

Skills

  • Full-cycle B2B marketing (brand, content, digital, demand generation)

  • Strong understanding of how marketing supports revenue, M&A, and hiring

Leadership

  • True player-manager: equally comfortable building and executing

  • Experience hiring, coaching, and scaling a small team

Mindset

  • Creative, bold, and autonomous

  • Comfortable operating with ambiguity and owning outcomes

Nice to have

  • Experience in SaaS, Fintech, eCommerce, or other high-growth sectors

How We Work:

  • 40 hours/5 days per week

  • 100% remotely

Benefits:

  • Opportunity to work remotely

  • A resourceful, high-achieving, diverse, and fun team

  • Being part of a fast-growing company

  • Health insurance

  • Attractive PTO scheme

Why Join Yomali?

  • A genuine blank canvas across multiple businesses

  • Direct impact on revenue growth, M&A success, and talent attraction

  • High autonomy with strong leadership support

  • Opportunity to build something meaningful and visible within your first year

  • Proudly rated 4.42/5 overall satisfaction, reflecting a strong and continuously improving employee experience

“I like to hire great people, get out of their way, and back them 100%.”
— Mike Peters, CEO